11/30/2020, 8:00:00 PM
We’ll be taking a good hard look at leadership and what we’ve learned this year with Prof Stephen Reicher, the Professor of Social Psychology from the University of St Andrews and behavioural science advisor during the pandemic.
Stephen will explain why to succeed, leaders need to create, champion, and embed a group identity in order to cultivate an understanding of 'us'. Effective leaders shape our sense of who we are and what we want to do. They are entrepreneurs of identity.